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Your Personal Values 2. Honesty starts in complete congruency between what you say and what you do, your word must be your bond.


Honesty and integrity are the most important of your values, they set the track that keep your life on course. A life lived honestly is a life lived devoid of fear or guilty conscience, because you live knowing that you did what you think was right.

"Just about anything else you lose can be replaced  money, buildings, equipment, a whole company even. But your name, reputation and conscience once ruined can never be repaired, you have to live with that forever. "

Honesty starts in complete congruency between what you say and what you do. Your word must be your bond. If you make this one of your unbreakable rules, people will trust you. In the long run term, trust and your good name are worth everything. They will build your future including business, will bring you people including customers, and will make your reputation valuable. Your life and business will only get easier as people recommend you and give you new and unexpected opportunities because thy want to do business with people they trust.

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